CPM Benchmark
Live dataThe real CPM — median by niche and platform, aggregated across every platform we track. The neutral number no marketplace publishes about its rivals.
Budget estimator
What does 1M views cost in your niche? Estimated from the real aggregated CPMs.
Pick a niche and a view goal, then run the estimate.
CPM by niche
Pro members only
Unlock the by-platform and by-social CPMs, the trend history, and the budget estimator.
CPM by platform
Pro members only
Unlock the by-platform and by-social CPMs, the trend history, and the budget estimator.
Median (more robust than the mean) of USD-CPM campaigns observed over the selected rolling window — one campaign = one datapoint (its latest observation in the window), never one row per crawl. While the history is younger than the window, the numbers honestly fall back to the currently listed campaigns (noted under the selector). The sample size is shown on every row; the % badge compares the median to the previous window. Pot / contest campaigns (no per-view CPM) and non-USD campaigns are excluded — never converted on the fly.